Bruktawit Tigabu awarded Outstanding Social Entrepreneur of the year 2018 by the Schwab Foundation at World Economic Forum.
Bruktawit Tigabu began her professional career as a primary school teacher in Ethiopia’s capital, Addis Ababa. Determined to improve the conditions of children in her country, she looked for ways to educate children on a mass scale. In 2005, with her husband, Bruktawit established the educational multimedia enterprise Whiz Kids Workshop. Working from their living room, using sock puppets, computer graphics and their own voices, they began producing Tsehai Loves Learning, the first educational preschool television program in the country. Whiz Kids Workshop went on to develop further programs and win numerous international awards such as the Next Generation Prize at Prix Jeunesse International (2008) and the Japan Prize International Contest for Educational Media (2008, 2009). Bruktawit was named a Rolex Young Laureate in 2010 and one of Fast Company’s 2012 most creative people in business.